Artwork Guidelines


We have prepared the following guide to assist you with your electronic file preparation and submission. If you have a specific problem that is not covered in this guide or have other questions, please feel free to contact us. Improperly prepared files can cause delays in manufacturing.


Quick Checklist


All fonts are included.

►Type is legible and crisp.

►Page layout is correct.

►Margins are set.

►Artwork matches the specified dimensions.

►All linked files, images, and fonts are placed in separate folders.

►Colors in CMYK mode.


Bleeds


A 0.30 cm border must be added to pictures and designs bleeding to the edge (unless provided with help templates, please follow the bleed size as provided by the template), so that there is no white space or border showing around the artwork. It is also important to keep text at least a 0.50 cm away from the paper edge or the trim line to prevent accidental cropping.


Color Specifications


Print previews are not a safe and sure measuring tool for color accuracy. Colours on the file might be affected by monitor calibration, screen resolution and lighting, just to name a few. Many Pantone colours show a marked colour shift when converted to four colour process.


For one, two or three colour jobs printed in Pantone spot colour, make sure your colours are specified as spot colour and they separate correctly. You can test this by printing separations on your laser printer.


To achieve the desired colour on press, digital files must reflect accurate colour models and percentage. Please make sure all colours are in CMYK mode for colour accuracy and a better quality output.


Image Resolutions


►All images and pictures should be 300 dpi.

►Rasterized text or logos should be 1200 dpi.

►Screen values should be between 133 lpi and 150 lpi.


Guidelines by Application


The following outlines the specific file requirements by application. If you have any questions, please contact our graphics department.



Adobe Photoshop & Adobe Illustrator


►Files should be 300 dpi at 100% of actual size for quality offset reproduction.

►Files should be saved in PDF format (embed all fonts and set the screen value to 133 lpi).